Get found. Get local!
For businesses such as hotels, restaurants and auto dealers, Local SEO (in addition to Local Paid Search Marketing) can drive a significant portion of your revenue. It isn’t that you should be visible locally, but rather you MUST have a strong local presence online. People are searching at home and from the office, and also while on the go, in their cars, and even in-store.
Resolution Media manages your Local SEO campaigns effectively, ensuring that you are visible for the geo-terms your customers are searching on. We guide you through optimization of the digital properties that matter to local organic search, including your website, blog, micro-sites, social media properties, review sites, search engine local directories and other local directory listings.
Our approach to Local SEO includes:
With a foundation rooted in Behavioral Analysis, Resolution leverages deep customer insights to understand your targeted audience segments at a level that drives connection, engagement and action. The bottom line is that we help you understand your customers more deeply than ever before. Learn more about ClearTarget™, our behavioral analysis methodology.
Ensuring You Are Here, There & Everywhere
We leverage every available Local SEO option, including location-based keywords, KML sitemaps, hCard micro formats, as well as the inclusion of local contact information on the page when relevant. We utilize online maps and sites such as Google Places, Yahoo! Local, Bing Local, Yelp, Citysearch, YellowPages.com and Kudzu. We target industry-specific sites impacting Local SEO, whether UrbanSpoon for restaurants or TripAdvisor for hotels.
Localizing to Maximize ROI
Go beyond just Local SEO by localizing your content. We help you develop a local strategy that customizes your content per geographic region or city. This ensures that your content is not only optimized, but it’s compelling to your audience, differentiated from the competition and effective in driving user action.
Our Local SEO services include:
- Customer Insights
- Competitive Analysis
- Local Strategy
- Keyword Research
- Local Directories
- Review Sites
- Social Media
- Localized Content
- Analytics & Analysis