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StoryConnect@Omnicom SXSW Report
StoryConnect@Omnicom, an always-on, data-driven, socially -enabled, content and advertising center, allowed visitors to see news, trends and surprises from SXSW by making big data small.
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Social Trends Report – 1st Edition
From ad performance to verticals and ad spend, learn the very latest social advertising trends to transform your social advertising strategies for greater business results.
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The Search Sandbox
Read our new study to understand how to fully optimize your campaigns across both Paid and Organic Search results.
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The Future of Search Marketing
Learn about the importance of measurement, interactive tools and experimentation. These are all drivers that will help you take your search program into the future.
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What We Think See All
POV
Google Expands Its “Universal Cart” with Shopping Actions
By The Resolution Media Team | March 22, 2018
Summary Google announced another key step forward in the evolution of their e-commerce offerings with the rollout of Shopping Actions. The update brings merchants’ Google Express products into voice and search results, and also is the new Google “buy” button,…
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Blog
Three Key Insights From The ANA Media Conference
By Vanessa Courtright | March 21, 2018
Earlier this month, I attended the Association of National Advertisers’ (ANA) Media Conference. Historically, the event has been a place for industry leaders and marketers to come together to discuss their grievances, successes, and what’s next in media. Below are…
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POV
Google Announces Core Algorithm Update
By The Resolution Media Team | March 21, 2018
Background Google confirmed the long awaited update to their core search ranking algorithm on March 5. As a result, the appearance and ranking of some, but not all, websites in search results will be impacted. Google has said that the…
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#Commerce #Retail #CX https://t.co/JNWKxawmTO
#Amazon boosted its marketing budget 39.2% last year to $10+ billion, enabling the #ecommerce giant to dominate nat… https://t.co/StiEerHeLu
Content marketing has grown into a $16 billion global industry; more than $7 billion in the U.S. alone.… https://t.co/bpRe1jfHGY
The wild west days of digital #advertising are drawing to a close; long live law and order in the name of efficienc… https://t.co/NnBp0Jtj2P
Congratulations to Resolution Chicago for being named one of the Best Places to Work again by @CrainsChicago!! https://t.co/zuZNAZPV06
Can #emoji analysis help you get a better understanding of how consumers perceive and interact with your brand?… https://t.co/tVJ35FY5DB
#Google outlined its 3-step process for becoming a “transparent, trustworthy and valuable” #ad ecosystem. https://t.co/L44fvSR1y6
One year after debuting their live TV services, #Hulu and #YouTube will soon start selling ads in stream.… https://t.co/a3bg1KPf2k