Background Snapchat launched the biddable ads API beta of its Snap Ads for a limited number of advertisers on Oct. 1. The creation of an API-based buying mechanism means that Snapchat will now allow third party technology partners to build media…
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Background Google published a blog post confirming what many marketers have long anticipated — its primary index will begin prioritizing mobile content when determining relevance. Google has seen more searches performed on mobile devices than on desktop for over a…
Resolution Media Wins Agency of the Year at the 2016 Bing Awards On the evening of September 15, Resolution Media showed up and showed out by winning not one but two awards at the inaugural Bing Agency Awards. Resolution…
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