StoryConnect@Omnicom SXSW Report

StoryConnect@Omnicom, an always-on, data-driven, socially -enabled, content and advertising center, allowed visitors to see news, trends and surprises from SXSW by making big data small.

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Social Trends Report – 1st Edition

From ad performance to verticals and ad spend, learn the very latest social advertising trends to transform your social advertising strategies for greater business results.

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The Search Sandbox

Read our new study to understand how to fully optimize your campaigns across both Paid and Organic Search results.

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The Future of Search Marketing

Learn about the importance of measurement, interactive tools and experimentation. These are all drivers that will help you take your search program into the future.

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Men Are Cheap – Efficient Gender Targeting in Facebook

It's critical for advertisers to understand which gender uses Facebook more, which clicks on more Facebook ads, and which delivers greater unique audience exposure.

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Global Social Media Insights

Social media has quickly become one of the preferred channels for brand and consumer interaction. This is true now on a global basis. Facebook is more than just a U.S. platform, it's global.

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Measure the Facebook Metrics That Matter!

Read about interaction with Facebook Marketplace Ads across various ad types and targeting criteria, examining the relationships among paid, earned and owned media.

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Google Mobile Search – Ranking Factors for Better Mobile SEO

Our research in the white paper differs from much of what has been written about mobile search to date, in that our research is based on empirical evidence as opposed to mere opinion.

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