Category: Performance

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Blog

Resolution Wins Google Search Award

Resolution has won Google’s ultimate Search prize for Australia and New Zealand: Search Innovation Campaign of the Year. This is Google’s first Search award for its Premier Partners and it recognises creativity and effectiveness. Essentially, it encompasses work that breaks…

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Blog

Resolution’s New Dedicated Amazon Team

The team at Resolution have been working over the past six months to establish a new offering to help brands take on Amazon’s monumental shake up of online retail in Australia. It centres on improving the e-commerce capabilities of brands…

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POV

Are You Tracking Cross Device Conversions?

DoubleClick announce more advancements Background Around 2 years ago, Google launched “estimated cross-device conversion” measurement in AdWords which was intended to show when a user engages with an ad on one device but completes a conversion on another. Recently it…

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POV

What You Need To Know About Pinterest Full Funnel Solutions

Background Recently, Pinterest announced their new suite of ad solutions, which map client’s business goals to the steps Pinners take to plan their futures. With this launch, more targeting, richer ad units and biddable buying models will be released for…

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POV

TAP Into Audiences On Twitter

TAP – Twitter Audience Platform Now Available Globally You can now scale your Promoted Tweet and Promoted Video campaigns to connect with an audience of 5.5 million in Australia on Twitter and in mobile apps. The latest solution from Twitter…

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