GSK Reaches Near-Market Health Consumers
GSK worked with Resolution and PHD to look beyond the standard targeting tactics & find a more accurate way to reach people susceptible to the flu.
Case Studies See All
BMO Harris & The Onion Pander to Millennials
BMO Harris and The Onion set out change customer perception by promoting their extensive mobile offerings to this tough-to-please audience by leaning into the power of humor.
Activision Launches Multi-Platform Reveal Campaign for Call of Duty: WWII
Activision set out to break records for the award-winning franchise for the fourth year in a row and make Call of Duty: WWII the biggest entertainment property of 2017.
GSK Case Study: Reaching Near-Market Health Consumers
GSK worked with Resolution Media and PHD to look beyond the standard targeting tactics and find a more accurate way to reach individuals susceptible to the cold and flu.
McDonald’s Drives Consumers into Restaurants Using Local
McDonald’s partnered with Resolution Media to better understand and prove the impact of local signals.
A+E Networks Drives New Audience to Watch Re-Imagining of “Roots”
A+E Networks' HISTORY Channel set out to demonstrate the modern relevance of “Roots" and introduce a new audience to the network.
ASI and Resolution Drive Omnichannel Awareness
ASI partnered with Resolution Media to tie together social promotions and search ads to promote its new Value City Furniture store location in Rockville.
Bentley Continental Supersports Debut
Before the debut of the Bentley Continental Supersports, the high-end auto manufacturer sought to generate greater brand awareness with the help of Resolution Media.
One Love Foundation’s #ThatsNotLove Campaign
The One Love Foundation partnered with Resolution to develop the #ThatsNotLove Facebook campaign to teach people about the difference between healthy and unhealthy relationship behaviors.
Thought Leadership See All
StoryConnect@Omnicom SXSW Report
StoryConnect@Omnicom, an always-on, data-driven, socially -enabled, content and advertising center, allowed visitors to see news, trends and surprises from SXSW by making big data small.
Social Trends Report – 1st Edition
From ad performance to verticals and ad spend, learn the very latest social advertising trends to transform your social advertising strategies for greater business results.
The Search Sandbox
Read our new study to understand how to fully optimize your campaigns across both Paid and Organic Search results.
The Future of Search Marketing
Learn about the importance of measurement, interactive tools and experimentation. These are all drivers that will help you take your search program into the future.
What We Think See All
Background Google defines “exact” as: precise or not approximated in any way, and “broad” as: covering a large number and wide scope of subjects or areas. However, over the past few years, Google has redefined what these terms mean to…
Background Google’s Public Liaison of Search Danny Sullivan in a tweet confirmed that they have officially rolled out its broad core algorithm update earlier this month. There was a buzz in the search community since people noticed large shifts in ranking and traffic. Google…
Background In August, Facebook announced three changes to how video views are reported as part of an initiative to (a) give a more accurate view of video consumption and (b) simplify reporting by reducing the number of available metrics. These…
Twitter See All
We had a blast last night at the 2018 Bing Agency Awards and were so excited to take home a couple of trophies! Con… https://t.co/CHPV9EmR3c
Google's latest Match Type update enables advertisers to shift time spent on keyword builds to monitoring, expansio… https://t.co/1dSrC32O2w
@CaronLucien Thanks so much for letting us know! Could you DM us with more details of where you're seeing this?
Learn more about what happens during one of Google's broad core algorithm updates and how should you respond if you… https://t.co/DEdsyNyBcq
Facebook recently announced three changes to how video views are reported as part of an initiative to give a more a… https://t.co/9x5t3LYL3K