March 13 – March 17, 2015

visit_us_official_lounge_sx15StoryConnect@Omnicom Lounge
JW Marriott Room 401
110 East 2nd Street
Austin, TX 78701


Register for the StoryConnect@Omnicom lounge >>


Friday, March 13, 2015

11 a.m. - 6 p.m.
Gaming Trends

As the SXSW Gaming sessions reveal the issues and topics surfacing in gaming and gaming culture, we’ll track the hottest games and technology permeating the conversation, as well as reveal some of the “it” games of 2015.

Saturday, March 14, 2015

9 a.m. - 6 p.m.
Food Trends

Food has always been at the center of the Austin culture. Don’t follow your nose, follow us as we track the conversation on the foods you must (and must not) eat at SXSW 2015. Visit the lounge to hear how food is making an impact in storytelling, and stay for a brew or two.

Sunday, March 15, 2015

9 a.m. - 6 p.m.
Start-up Trends

Which start-up will win SXSW? Track the roller coaster conversation with StoryConnect @ Omnicom, partnered with KITE, with storytelling chats from top content creators across industries.

Monday, March 16, 2015

9 a.m. - 6 p.m.
Music & Sport Trends

Can you think of a tug-at-the-heart-strings story that doesn’t involve music or sports? Not likely… See how music and sports are framing this year’s SXSW story and hear how innovation in technology and marketing are spreading the highs and lows we get from music and sports, no matter the story.

Tuesday, March 17, 2015

9 a.m. - 5 p.m.
Healthcare Trends

Life-changing stories come out of the healthcare sector each day – but with the necessary jargon and competitive clutter it can be hard to make an impact. Find out who really matters, who the SXSW elite say matters, and how brands are using inventive new tactics to get their message to the people who need to know outside the healthcare profession.