Director of Marketing
As Director of Marketing, Rachel Aguiar oversees all marketing communications and branding efforts for Resolution Media. With more than 10 years of experience in U.S. and global markets in the advertising industry, Rachel provides insight-centric and data-driven solutions in a challenging and ever-changing environment
As an expert in public relations, digital strategy and corporate communications, Rachel is responsible for media outreach, press opportunities, internal communications and the design and implementation of Resolution Media’s marketing strategy and budget. Rachel also leads a variety of cultural initiatives across the company, including helping to launch Omniwomen Chicago, a group designed to merchandise and empower women within the organization.
Prior to working at Resolution Media, Rachel was the SEO Manager at PowerReviews (formerly Viewpoints), a leading website for consumer reviews on a variety of products. As the SEO lead, Rachel used data-driven insights to establish an search engine optimization strategy and meaningful content for PowerReviews and its clients, including Sears and Craftsman.
Rachel received a Bachelor of Science degree from Northwestern University, where she studied Journalism, International Studies, and Mandarin Chinese. Having lived all over the world — including Singapore, Houston, New York and Beijing — Rachel currently calls Chicago home. Possibly because it was named the “Best Restaurant City in America” by Bon Appétit Magazine.