Despite ad blocking adoption slowing to a crawl, more than a quarter of Internet users are predicted to avoid digital messaging entirely. Invasive and interruptive formats are the common-sense cause behind this growth, and that can affect not only those…
For the tech world, the beginning of January is characterized by one big event – CES. Accordingly, our Resolution team members spent the week walking the floors and meeting with partners at the show in Las Vegas. Below, they weigh…
The AI and machine learning powering the interfaces we use, the advertising that we build and optimize, and the way that we measure performance are all setting the foundation for big data to radically alter the ways we work and…
It turns out that the customer personalization ideas presented in 2002’s “Minority Report” will not be far from reality in five years. Costumer data, behavior, and derived intent will be not only stored, but utilized by media in the retail…
Disruption is Coming Here Here’s the plain truth, advertising as we know it is getting turned on its head. For the past century, a fundamental component of brand marketing was to take a product and wrap emotions around it. You’ll…
Facebook’s annual developer conference, F8, took place in San Jose this week. It focused on Facebook’s mission to make the world more open and connected and the steps that they’re taking to do so. In his keynote speech, Mark Zuckerberg…
Pages come and go on sites all the time. As SEOs, we know it’s best practice to redirect old URLs to new relevant ones or at the very least find the best experience to send users to. 404 pages are…
Blockchain is gaining momentum and industries across the economy are considering how it might impact the way they do business. Whether it’s Finance, Healthcare or Art Collecting, blockchain will arrive in your market eventually, so now is the best time…
Overview At the end of January, Facebook chose select advertisers to participate in a beta offering for Ads in Instagram Stories bought on the reach objective. Ads in Instagram Stories dynamically appear between user stories, much like Snap Ads on…
Marketing today is both art and science — an exercise in both human creativity and technological advancements — but some feel artificial intelligence and machines could take over the marketing discipline. What do you think? Could this happen soon? Should marketers be…